SEO or Search Engine Optimisation is the practice of increasing your website traffic by improving your visibility on Search Engines. The most desirable SEO result is when your website link appears in the number one position, and many users click it after they type a particular search term in the search engine.
There are three parts to the SEO practice. They are On-page SEO, Technical SEO and Off-page SEO. Each one has its own process. Here in Weave, we have included Content Marketing as the fourth component to drive website traffic.
Imagine you are the website owner of a waste oil management company. Whenever a user types in “waste oil collection Singapore” in Google Search, your website will be on the top of the list. The user clicked your website link and arrived at your webpage. They filled up a contact form to arrange a time to collect their waste oil, and you made a deal! That is the benefit of ranking on the first page of Google.
SEO can help businesses generate leads and sales seamlessly via free organic traffic.
We will scan your website and give an overall score for your website performance. The Site Health Score is based on the number of errors and warnings found on your site and their uniqueness. The higher the score, the fewer problems your site has, the better it is optimised for search engines, and the more user-friendly it is.
We will break down the number of crawled pages into
1. Healthy
2. Broken
3. Have issues
4. Redirects
5. Blocked
We will notify you of the most critical issues found on your website based on their number and priority level. To see the complete list, contact us for a non-obligatory consultation.
01
On-Page SEO refers to the optimization done within the website. It is a process of optimizing each webpage to achieve a higher ranking on relevant keywords. We optimize the website’s content and the HTML source code so that the search engine web crawler will categorize the website into specific keywords. (In technical terms, we call it indexing)
02
Technical SEO is improving your website structure so that search engine web crawlers can more effectively crawl and index your site. We will also help to submit your website’s sitemap to Google, Bing, and Yahoo to be indexed.
03
Off-Page SEO refers to the optimization done outside the website. Creating backlinks is one of the Off-Page SEO processes. It is also one of the most important ranking factors in search engines. Our backlink process is comprehensive and holistic. To know more about our backlink process, connect with us.
04
Combining SEO with content marketing, we established Expertise, Authority and Trustworthiness using relevant content. E-A-T (Expertise, Authority and Trustworthiness) is a guideline used by search quality raters to determine if a webpage is qualified to be ranked on the first page.
Weave Asia Pte Ltd 33 Ubi Avenue 3 Vertex, #05-08
Singapore 408868
wanting@weave.asia
+65 8341 3435
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