It’s a new year, and your business deserves some loving and lots of likes, especially on its Instagram account. You may think that Instagram followers are not important and do not affect your business, this is where you’re wrong. Instagram followers are not just your potential customers and loyal fans of your brand they are also the ones that determine the “legitimacy” of your brand.
When someone visits your Instagram account and sees that you only have a couple of hundred followers, it leaves an impression that your business is somewhat amateurish and not “there” yet. Here are some tips on getting more followers on your Instagram that you may find handy.
1. Post Quality Content
The most important element of getting people to follow you is the things you post on your social media account. On Instagram, people scroll on their feed pretty quickly. If the content you post is not attractive or appealing, your followers will start to lose interest and might unfollow you. Post relevant content that fits your brand. Start taking pictures of your product and you can edit them to look more aesthetically pleasing. Check out our Tips to New Update on Instagram to learn how to use Instagram’s new features such as Reels, Shop, and Guide Features.2. Consistency
Once you get a grasp of what content to post, keep it going. We understand that you may not have so many contents to post on a daily basis. However, be sure to post at least 3-4 times a week to remind your followers that you exist. The best way to plan your social media content is to plan ahead. Prepare at least 2-3 weeks ahead and schedule your postings. That way you won’t forget to post and your audience remembers your existence. When you don’t post often and your followers notice it, they might unfollow your account, resulting in you losing more followers than gaining more.3. Use hashtags
Never underestimate the power of hashtags. What is the purpose of a hashtag? Hashtagging your photos makes it easier for people to find your photos if they’re searching for that specific hashtag. For example, if you are a florist and you use the hashtag #flowers or #florist, people who are looking for a florist or simply want to look at flowers will stumble upon your picture. This gives more exposure to your Instagram account and gains more followers. You can also include general and popular hashtags on your picture to be discovered by the public. Here are some of the most popular hashtags that you can incorporate:- #love (1,271,692,015)
- #instagood (742,795,562)
- #photooftheday (507,358,504)
- #fashion (487,010,088)
- #beautiful (463,668,566)
- #happy (427,528,663)
- #cute (418,686,470)
- #like4like (417,887,839)
- #tbt (413,049,020)
- #followme (392,011,012)